Thursday, 27 January 2022

HOW DID BLACK PANTHER ENGAGE WITH DIFFERENT AUDIENCES?

This is revision of your Black Panther case study. In an exam, students often start with BP as there is a huge amount of really useful information on the class blog and in the pack that I gave you.
Think about: 

  • Black History Month
  • How it was positioned - black director, black superhero
  • Trailers
  • Superbowl
  • Kendrick Lamar
  • NBA final
  • posters
  • celebrity power and Twitter, Instagram, viral marketing
  • Welcome to Wakanda
  • Hasbro toys


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