First, decide what questions you want answered, such as these below.
Use the BFI Exit polls on the film '71 as a base.
AUDIENCE QUESTIONNAIRE: FILM
1.
What
age are you?
Under 35
Over 35
2.
What
gender are you?
Male
Female
3.
Do
you watch the trailer before the film?
Yes
No
4.
Which
of the following influence your choice? Tick any box that applies
News articles
Talk shows
Interviews
Reviews
and so on......
Have you asked some questions that relate specifically to the type of film that you yourself are planning to make?
You may have yes / no answers
A different follow-up question depending on yes / no answers
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