Watch this presentation by Frank Ash then write your own Topline and Big Question for your film opening. You write up a blog post explaining all this. You include a visual from the Frank Ash presentation, explaining who he is and what you learned from the presentation. Your blog post title is PLANNING: THE TOP LINE AND BIG QUESTION
For Frank Ash, Creative Consultant who has taught storytelling and creativity techniques to teams across the BBC and beyond, it is important to focus on the audience: what will interest the audience? How will the narrative develop?
Having learned from Frank Ash's presentation on FutureLearn, I decided to sign up for FutureLearn's