HOLIDAY SET WORK

As discussed, on your new A2 blogs, you will complete:

• the analysis of the FILM TRAILERS. Add the hyperlink and an image. Ensure that you have followed CIE's bullet points. Pick out the key terms in colour, such as introduction of the central characters, or central conflict, to make it easy to see that you have dealt with each of the genre conventions. Post all this work on the PAGE entitled FILM TRAILERS. Work straight to this page rather than use a Word document and attempt to copy / paste.

• the analysis of three FILM POSTERS using an appropriate format like this. Pick films that speak to you personally, ones that may be of the genre that you are interested in making trailers for.

• make a start analysing SOCIAL MEDIA: how is it used to promote awareness of films, engage target audiences, create a buzz, sustain audience interest? 

• make a start on the TEACHING TRAILERS research. Use last year's cohort to see how to present your research form this excellent FDA resource. Post this research on your main blog roll.

A2 FILM PROMO PACKAGE: TRAILERS Cloverfield

After presenting Cloverfield, I would like you to make a list on the TRAILER Page in your new A2 blog of the trailers that CIE have asked that we analyse. 

Title + screenshot of all six, then transfer what you have written about Gravity so far.

Cloverfield 2008 

www.imdb.com/title/tt1060277/videoplayer/vi78774553?ref_=tt_ov_vi (Cloverfield 2008) https://www.imdb.com/video/vi78774553?ref_=tt_ov_vi

Pick the Main Trailer ( minutes) yourself if for any reason this link does not work - type in the url yourself

A2 FILM PROMO PACKAGE: TRAILERS Birth Of A Nation

Today the school photographers are in the media studio so you will lose half the lesson time.

After this, we do the following:

• View the trailer for The Birth Of A Nation, discuss it briefly and start the written analysis of it
• Send me the url of your A2 blogs
• Check that your new blog uses the Simple template and that you have the required Pages
• Individual time for students whose blogs would benefit from one-to-one discussion

A2 FILM PROMO PACKAGE: TRAILERS Gravity

Today we continue with researching trailers. You were asked to complete the analysis for American Sniper in your own time, so in class we start on Gravity.

Gravity 2013 

www.imdb.com/title/tt1454468 

Pick the Main Trailer (2.23 minutes) yourself if for any reason this link does not work - type in the url yourself

www.imdb.com/title/tt1454468

After discussing Gravity together, I will work with individuals on their Foundation Production blogs.

A2 FILM PROMO PACKAGE: TRAILERS American Sniper

3.2 Advanced Level Brief Option 2: Film Promotion package 

CIE recommend that students study and analyse specific trailers as good examples of their kind.

CIE recommend identifying how trailers do the following:

American Sniper 2014
www.inc.com/lindsay-blakely/wild-card-hollywoods-independent-movie-trailer-power-house.html (American Sniper 2014) https://www.youtube.com/watch?v=99k3u9ay1gs
 https://www.inc.com/lindsay-blakely/wild-card-hollywoods-independent-movie-trailer-power-house.html

Gravity 2013 

www.imdb.com/title/tt1454468 

Pick the Main Trailer (2.23 minutes) yourself if for any reason this link does not work - type in the url yourself

www.imdb.com/title/tt1454468

Birth of a Nation 2016

www.imdb.com/title/tt4196450/ (Birth of a Nation 2016) https://www.imdb.com/video/vi1974974233?playlistId=tt4196450&ref_=tt_pr_ov_vi

Cloverfield 2008 

www.imdb.com/title/tt1060277/videoplayer/vi78774553?ref_=tt_ov_vi (Cloverfield 2008) https://www.imdb.com/video/vi78774553?ref_=tt_ov_vi

Pick the Main Trailer ( minutes) yourself if for any reason this link does not work - type in the url yourself

Nocturnal Animals 2016

http://collider.com/best-trailers-of-2016/#nocturnal-animals (Nocturnal Animals 2016) https://collider.com/best-trailers-of-2016/#nocturnal-animals

FILM INDUSTRY: SPIDERMAN NO WAY HOME

We use Media Magazine's current online edition to make another case study for the 'audiences and industry' question. The final paragraph sums up what we learned:

SOCIAL NETWORKING & CITIZEN JOURNALISM

You have an article about the role of citizen journalism in spreading the word of the uprisings now known as the Arab Spring. We build on the recent lesson to discuss how the combination of smartphones, social media like Facebook and YouTube has given a voice to ordinary people trapped in the middle of tragic events. Repressive regimes attempt to control information (think of the Egyptian government'a attempt to shut down internet access during the revolution). In the Arab Spring, social networks can become a tool for ordinary people to express their opinions about their government and their desires for change.

We consider related issues:

• journalistic integrity - respected news organisations like the BBC and CNN have to uphold a reputation for truthfulness and have to be accountable whereas the public can post anonymously. 
• how footage can be verified e.g. BBC's Reality Check
• propaganda, misrepresentation and misleading the public
• the case of Khalid Said: in June 2010, the Egyptian businessman and anti-corruption campaigner was pulled from an internet cafe by the Egyptian police and beaten to death. The FB page, created by an anonymous activist, exposing police brutality We are all Khalid Said played a major role in Egypt's uprising.

Additional information:

    

    Jay Rosen, journalist and professional blogger, regular contributor to HuffPost, uses the term      'the people formerly known as the audience'.

    For Dan Gillmor, founder of the Centre for Citizen Media, journalism is evolving from a lecture      into a conversation, as he writes in his book We The Media (2004).